Reflections of a Marketer

My Kiva Loans

Since 2020, I have proudly been an active member of the Kiva community.  Kiva, a non-profit organisation, serves as an empowering platform for individuals who lack access to traditional finance and financial services. Throughout my involvement, I have consistently extended loans to women-owned businesses, recognising their immense potential for fostering positive change in their communities. […]

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LinkedIn Profile Optimisation Workshop

In today’s competitive job market, having a strong online presence and personal brand can be the key to landing your next role.  That’s why I developed a concise 20-minute workshop focused on supporting candidates to optimise their LinkedIn profiles.  This workshop is designed to enhance candidates’ professional image and career prospects on the largest professional […]

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Empowering Sustainable Impact

In August 2022, I had the privilege of providing a loan to Rehema, a remarkable individual who recognised the importance of sustainable practices. With the funds I lent, Rehema invested in energy-saving cook stoves, specifically the ACE One Cooking stove.  This decision not only had a positive impact on her monthly expenses but also made […]

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Importance of Cyber Security

Cyber attacks in the UK have risen significantly in recent years, with a small UK business hacked every twenty seconds. Cyber security is paramount to all companies, with hackers finding new methods and attacks becoming harder to spot. Around 65,000 cyber crimes are attempted in the UK daily, with approximately 4,500 being successful. While many […]

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Are you tracking these 9 marketing KPIs?

Creating the right marketing strategy is a science. Powerful marketing that reaches the target audience and relays what your brand represents is essential in a competitive market. Marketing Key Performance Indicators, otherwise known as KPIs, measure the effectiveness of your marketing function, but essential marketing KPI’s are more than just data, marketing KPI’s play an […]

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6 reasons to hire a marketing consultant

It doesn’t matter what industry you operate in, you will need to ensure that you get your marketing right. You might not have the scope to take on an in-house marketing expert which is where a remote marketing consultant, like myself, could really make a difference! Investing in an in-house marketing consultant or remote marketing […]

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Remote working within the Samsung Galaxy Ecosystem

The working landscape has changed and this change has been driven in large by the Covid-19 pandemic. Businesses were understanding the importance of change when it came to on-the-go remote working but the pandemic forced businesses into making the change at a faster rate and that resulted in the uptake of mobile working and the […]

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International Womens Day 2021

Today is International Women’s Day and the day we should all raise our hand and call out inequality. I continue to support Kiva and to date, 100% of my loans have been made to women-owned businesses with a positive environmental or community impact, my Kiva loans assist in creating opportunities for women in nations where […]

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